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Marketing Efforts in Engaging Diverse Audiences

Friday, October 28, 2022, 1:00 PM ET/12:00 PM CT

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Featured Speaker: Shanita Baraka Akintonde Professor at Columbia College Chicago, American Marketing Association DEI Advisor, and President of ShanitaSpeaks, LLC.


What will this DEI Marketing webinar explore?

  • Evaluating effective advertising campaigns in DEI marketing efforts with some of today’s largest brands.
  • Discuss how marketing professionals consider campaign and brand messaging to reach diverse audiences such as the LGBTQ+ community.
  • Recognize the role faculty and academic departments play in preparing students for marketing careers with DEI efforts in mind.
  • Identify strategies for incorporating DEI examples into your courses to drive engagement and awareness.


Fill out and submit the form to register for our virtual event.

Who is the speaker?

Shanita Akintonde




Marketing Maven Shanita Akintonde personifies passion and purpose. With over two decades of strategically-honed leadership experience as a professor and marketing executive, Shanita has transitioned over 10,000 students from her classroom to the boardroom. She also currently holds an active position for the American Marketing Association DEI Advisory Group (ama.org). She is an author, newspaper columnist, and certified professional speaker who serves as President of ShanitaSpeaks, LLC, a company that energizes clients to predict marketing trends, identify niche audiences, and effectively communicate measurable outcomes, all of which she spotlights as host of the #1-ranked Marketing Insights podcast series.
Check out more articles from Shanita here!

Register Now

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Click the HTML icon in the toolbar above to edit spacer height.
TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.